with the improvement of living standards, not only for women’s fashion jewelry spending power has also been greatly improved, open fashion jewelry store market. The successful operation of a fashion jewelry chain, it is necessary to master a certain amount of business knowledge and skills.
1. membership card: spend a certain amount, can get a membership card, after shopping can enjoy preferential discount.
2. do not bargain: jewelry prices are generally low, consumers are not sensitive to the price, there is no need to bargain.
3. special area: you can set up a special area of students or ten yuan special, special offer of $five". Mainly for some of the backlog of jewelry promotion.
4. features: you can set up "Korean jewelry", "Tibetan jewelry", "blue print" and so on.
5. theme sales: further breakdown of the behavior of consumers to buy jewelry behavior. According to different subjects, launched the "Valentine jewelry" and "birthday jewelry" and "charming headdress", "a decorated promise" combination, each portfolio includes a small jewelry.
6. holiday sales: use the "Valentine’s Day", "women’s Day", "April Fool", "mother’s Day", "Halloween" Festival holiday sales.